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Another Very Merry Christmas for Meijer Shoppers

Gina Acosta, Progressive Grocer
Another Very Merry Christmas for Meijer Shoppers
The retailer held its sixth annual Very Merry Meijer event on Dec. 14, in which hundreds of shoppers were given a $1,000 shopping spree at each of the company's 247 stores.

Meijer has once again gifted hundreds of shoppers with an unforgettable holiday season.

The retailer held its sixth annual Very Merry Meijer event on Dec. 14, in which hundreds of shoppers were given a $1,000 shopping spree at each of the company's 247 stores.

"The holidays are a time to celebrate hope and give thanks," Executive Chairman Hank Meijer said. "Very Merry Meijer is an annual event we started in 2014 to help spread cheer and give thanks to our customers. Although the holidays can be stressful, this is our way of celebrating the spirit of the season with our customers and team members."

This year, the retailer surprised customers while shopping in the aisles with a $1,000 Meijer shopping spree – and also provided two Meijer team members as personal shoppers to help the lucky customers cross off their wish lists. Those team members each received a $100 Meijer gift card.

In total, the six Very Merry Meijer events held since 2014 gifted more than 1,400 customers with toys, clothes, electronics, groceries and small appliances.

Meijer released a video showcasing how the retailer surprised its customers. In most cases, the store director revealed the shopping spree to customers shopping in the aisles, but Hank Meijer, Doug Meijer, Mark Meijer, and Meijer President and CEO Rick Keyes also helped spread holiday cheer.

"As a family company, we strive all year long to enrich the lives in the communities we serve," Keyes said. "The Very Merry Meijer event continues to be that extra special way we express our appreciation to our customers and team members. That is what the holidays are all about."

To view the Very Merry Meijer video, click here

Meijer operates more than 240 supercenters and grocery stores throughout Michigan, Ohio, Indiana, Illinois, Kentucky and Wisconsin. The company is No. 7 on PG's 2019 Super 50 list of the top grocers in the United States.

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