Grocerant Summit: PG Serves Up Fresh Prepared Solutions Event
More than 88 percent of retailer respondents to a Progressive Grocer survey indicate they offer foodservice or food-on-the go programs, yet many admit they struggle with these programs, including staffing and training issues, food safety and equipment, and marketing.
Progressive Grocer’s Grocerant Summit, Oct. 20-21, 2015, in the Chicago area, will tackle these issues – and others – head on, providing retailers with the insights and strategies they need to ensure their fresh prepared food programs are the most relevant for their banners and desirable for their customers.
“Consumer research indicates that 70 percent of meals are unplanned, yet grocery retail is a go-to consideration just 5.3 percent of the time,” says Jeff Friedman, VP and group brand director, Stagnito Business Information. “Retailers view fresh prepared as a positive game changer, and we’re developing the Grocerant Summit to help them be top of mind when shoppers consider meal options.”
Your invitation to the event
Grocerant Summit is an exclusive, invitation-only event for qualified grocery retailers. The one-and-a-half-day event is focused on the unique foodservice needs of grocery retailers, addressing the challenging topics that will make or break a successful program. The event will feature a future-looking assessment of food, shopper insights, the competitive landscape, case studies, and much more. The event also includes valuable discussions and networking opportunities so that retailers can learn what solutions are best for their audience and formats.
Grocerant Summit was developed by retail and CPG leaders who recognize the importance of quality, fresh-prepared food programs in today’s highly competitive market. The event is designed by and for grocery retailers, and supported by CPG and solution providers who specialize in fresh prepared foods. Grocerant Summit takes place at the Hilton Chicago Northbrook (Ill.) Hotel. For more information and event updates, visit ProgressiveGrocer.com/Grocerant-Summit.
To receive an invitation to Grocerant Summit, grocery retail executives should email Joan Driggs at [email protected], and CPG and solution providers should email Jeff Friedman at [email protected]