Negra Modelo, Rick Bayless Team Up for Food Pairing Promo

Negra Modelo has teamed up with Chef Rick Bayless to offer consumers a chance to win a three-day culinary tour of Chicago in 2015. Participants can enter online through Oct. 31.

As part of his partnership with the brand, Bayless has created exclusive recipes that pair well with the Mexican-style beer, including Roasted Tomato and Negra Modelo Steamed Mussels and Negra Modelo Slow-Braised Beef Short Ribs.

The recipes are featured on the brand’s website, which also urges fans to describe their own Negra Modelo food pairing idea and share it on social media with the hashtag #theperfectcomplement.

“Throughout my travels in Mexico and Latin America, I’ve learned that savory, spicy food needs a strong beer to help balance its boldness,” Bayless said. “With its truly unique, rich flavor, Negra Modelo is the perfect complement for a variety of Mexican dishes.” 

Negra Modelo is one of a series of Mexican beers in the Constellation Brands family, which also includes Corona Extra, Corona Light, Modelo Especial, Pacifico and Victoria beer brands.