Smart milk

Little Einsteins Milk is the first product line to launch as part of a series of healthy dairy and nondairy beverages currently in development by Glendale, Calif.-based Disney Consumer Products and Santa Ana, Calif.-based Stremicks Heritage Foods. The rBST-free, DHA-fortified beverage comes in low-fat 1% and reduced-fat 2% varieties. “Teaming with Disney provides the opportunity to create healthy products that kids will identify with, while enabling parents to provide a highly nutritional and great-tasting beverage that their children will want to drink,” notes Stremicks Heritage Foods director of sales and marketing Sam Stremick. A 64-ounce carton retails for a suggested $2.99 to $3.99. Learn more by calling Sam Stremick at (714) 775-5039.