In the Spotlight: Honeybear Brands Pazazz Variety
Available to retailers in major metro markets
Honeybear Brands has unveiled the regions and markets selected for the next roll out of its newest apple variety – Pazazz. Developed with a Honeycrsip-like crunch and sweet/tart flavor, the new variety is bi-colored with a strong, red appearance and a thin skin.
Pazazz will be available to retailers in major metro markets, with sampling programs launching in Austin, Texas; Central Florida; North Carolina; Des Moines, Iowa; Indiana; Kansas City and St. Louis, Mo.; Minneapolis and St. Paul, Minn.; and Toronto.
