Molly McFarland, co-founder and chief revenue officer of Ann Arbor, Mich.-based AdAdapted, offers a unique perspective as a woman in the tech startup world. A native of Maine and graduate of Tulane, McFarland began her career as a marketing professional and has gone on to found a fast-growing advertising platform. She offers expertise in the mobile advertising environment and add-to-list solutions, and extensive knowledge on how to reach consumers in an ever-changing ad space.
