Private Label

GRAND RAPIDS, Mich. -- Meijer Inc. here will introduce its own line of store-brand organic foods across all of its 176 stores beginning Sunday. The chain said the new Meijer Organics line will comprise more than 200 certified USDA organic products by year's end, ranging from extra-virgin olive oil and Mediterranean thin-crust pizza, to tea and vegetables.

GRAND RAPIDS, Mich. -- Meijer Inc. here will introduce its own line of store-brand organic foods across all of its 176 stores beginning Sunday. The chain said the new Meijer Organics line will comprise more than 200 certified USDA organic products by year's end, ranging from extra-virgin olive oil and Mediterranean thin-crust pizza, to tea and vegetables.

JACKSONVILLE, Fla. -- Winn-Dixie Stores, Inc. is paying tribute to a locally grown fruit in its latest ice cream flavor. The retailer is using strawberries from Plant City, Fla., which is considered the winter strawberry capital of the world, in its newest Prestige Ice Cream flavor: Plant City Strawberry Ice Cream.

JACKSONVILLE, Fla. -- Winn-Dixie Stores, Inc. is paying tribute to a locally grown fruit in its latest ice cream flavor. The retailer is using strawberries from Plant City, Fla., which is considered the winter strawberry capital of the world, in its newest Prestige Ice Cream flavor: Plant City Strawberry Ice Cream.

CARTERET, N.J. - Pathmark has rolled out a new line of Subway-branded premium deli meats and cheeses in all 141 of its stores in the initial stroke of a one-year test of the line on the part of Smithfield Foods.

NATICK, Mass. -- BJ's Wholesale Club, Inc. here said it voluntarily yanked pre-packaged fresh mushrooms under its private label Wellsley Farms brand, after tests showed trace amounts of E. coli.

NEWARK, Del. - Many consumers aren't brand loyal when it comes to produce, and that loyalty may be lagging in part because the produce industry hasn't taken full advantage of opportunities to harness the brand-promoting power of packaging, according to two research projects from the Produce Marketing Association (PMA) based here.

SCHENECTADY, N.Y. -- Price Chopper brand milk, the No. 1-selling fluid milk product at the grocer here, now contains no artificial growth hormones, a fact that will be featured in the chain's Feb. 11 weekly circular.