Back to School

The National Retail Federation’s 2010 Consumer Intentions and Actions Back to School survey, conducted by BIGresearch, found that the average American family will spend $606.40 on clothes, shoes, supplies and electronics.

Target Corp. will continue its support to help end childhood hunger and further K-12 education by teaming up with Kraft Foods and Procter & Gamble to donate up to $800,000 to Feeding America.

With the back-to-school season getting underway, Publix Super Markets will introduce a line of deli-prepared kids’ lunches, according to a published report.

Back-to-school will never be the same now that Tel Aviv, Israel-based ZipIt, Ltd.’s unique novelty pencil cases have arrived on the scene.

In tandem with its continuing focus on increasing consumption of fruits and vegetables among children, Bancroft, Wis.-based Russet Potato Exchange has whipped up Disney Garden Single Bakers just for kids. The portion-controlled, smaller-size potatoes, which also offer collectible stickers on every spud, come with easy microwave instructions so kids can make them by themselves. For more information contact marketing manager Rachel Leach at 715-335-8050 or [email protected].

Kraft’s Sensible Solution product line contains items that have limited amounts of calories, fat, sodium and sugar.

OGGI Corp. has introduced two new food-grade-quality stainless steel sport bottles for the on-the-go, growing youth market.

Although the last thing on most kids minds in June is school, savvy manufacturers such as Annie’s Homegrown are taking full advantage of