Nonfoods

"Delivering the Promise of Shopper Marketing: Mastering Execution for Competitive Advantage" showed that shopper marketing ROI is driving rapid investment and expansion in the CPG Industry, while the 2008 Customer and Channel Management (CCM) Survey: Doing More with Less: Winning Sales Strategies to Navigate a Challenging Market found that top CPG companies are seeing sales growth despite a faltering economy.

The promotions support Daymon's growth strategy.

Bi-Lo's private label brand scores a modest hit in this emerging segment.

The grocer said its online programs at both banners will help shoppers sav time and also money.

The promotion encompasses the bread and paper products aisles.

The upscale grocer's new premium private label cheese program is a 'masterstroke' in the deli case.

As the down economy turns increasing numbers of families back home to eat dinner, two strong regional chains, HEB and Food Lion, are now offering programs of budget meals, both as a boon for customers and a timely way to promote their private label products.

One-third of Asian American households have an income of $100,000 or more, according to Packaged Facts.