Nielsen: Atlantans Especially Sweet On Chocolate For Valentine's Day
SCHAUMBURG, Ill. -- U.S. consumers shower their sweethearts with chocolate candy for Valentine's Day, with retail sales expected to top more than $323 million during the holiday week, according to The Nielsen Company here. Valentine's week ranks No. 1 for chocolate candy sales, and places third for all candy sales, with consumers expected to purchase more than $414 million. (The week ending Feb. 17, 2007 showed total sales of $322.7 million for chocolate candy in U.S. food, drug, and mass merchandiser stores, including Wal-Mart.)