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Starbucks and Hershey Launching Premium Chocolate Platform
SEATTLE and HERSHEY, Pa. -- If you like your coffee with chocolate, you'll love the new initiative planned by Starbucks Coffee Co. and the Hershey Co. The two companies have inked a development and distribution agreement designed to "help transform the premium chocolate segment," with a new Starbucks-branded premium chocolate platform that will hit the U.S. market starting this fall.