-
To serve
The drive to up the ante on service is evidenced by the increased deployment of customer-facing technology such as information kiosks, digital media displays, and marketing and promotion technology, all in essence dedicated to making more effective connections to shoppers and their needs. This high-touch environment also results in the avoidance of self-checkout technology, though, as the numbers show, most independents realize they'll eventually have to install these units for competitive reasons. -
To serve
The drive to up the ante on service is evidenced by the increased deployment of customer-facing technology such as information kiosks, digital media displays, and marketing and promotion technology, all in essence dedicated to making more effective connections to shoppers and their needs. This high-touch environment also results in the avoidance of self-checkout technology, though, as the numbers show, most independents realize they'll eventually have to install these units for competitive reasons.