Retailers Vulnerable as Consumers Consolidate Shopping, Retail Forward Reports
COLUMBUS, Ohio -- Consumers are consolidating their shopping and placing more relative importance on speed and convenience, according to observations gleaned from "American ShopperScape 2006," a consumer shopping database managed by Retail Forward, a global consulting and market research firm based here. The firm's latest findings suggest that retailers that aren't among the top players in their respective channels are increasingly vulnerable to losing their share of shoppers as consumers narrow their store choice sets.