Social Media

NEW YORK - According to the just-released eMarketer report, CPG Online, consumer packaged goods (CPG) companies, which are among the world's leading advertisers in terms of both total budgets and marketing expertise, account for a remarkably small portion of overall internet advertising.

TROY, Mich. - Kmart Corporation is using a new multicultural marketing campaign including radio and television ads to try and fill a niche with African-American and Hispanic shoppers.