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Back to School

  • Sara Lee® Soft & Smooth™ Invites Mom Bloggers to BTS Nutrition Summit

    Sara Lee North American Fresh Bakery, maker of Sara Lee Soft & Smooth bread and bun line, recently brought together 13 mom bloggers for the first-ever Sara Lee® Soft & Smooth™ Back-to-School Nutrition Summit at the Kitchens of Sara Lee in Downers Grove, Ill.

  • Fewer Consumers Cutting Back-to-School Spending, but Value Matters

    Beleaguered retailers looking for encouraging signs can take comfort in new Deloitte research showing that fewer consumers expect to reduce their spending on back-to-school items compared with last year. Still, amid continuing concerns about the economy and job security, shoppers are demanding value when they open their wallets.

  • ZipIt Good

    Back-to-school will never be the same now that Tel Aviv, Israel-based ZipIt, Ltd.’s unique novelty pencil cases have arrived on the scene.

  • Back-to-School Spending Still Strong for College Students

    Parents and students won’t skimp on college school supplies this year. However, back-to-school spending for grade school children is expected to experience a steep decline, according to the National Retail Federation’s (NRF) 2009 Back-to-School Consumer Intentions and Actions Survey, conducted by Worthington, Ohio-based BIGresearch.

  • Campbell’s Charity Push Counters Gloom

    Times are tough, but Campbell Soup Co. is betting consumers will still consider philanthropy when making their buying decisions.

  • Bottles for Bigger Kids

    OGGI Corp. has introduced two new food-grade-quality stainless steel sport bottles for the on-the-go, growing youth market.

  • KC Price Chopper Helps Local Anti-Hunger Program

    Price Chopper, Kansas City, Mo.’s largest grocery chain, and the Harvesters food back have teamed up to “CHOP Hunger,” with the aim of providing 1 million meals to hungry people in the area. The program is launching with a new summer food and fund drive to help feed kids who depend on free school lunches during the school year.

  • MERCHANDISING: Mars Offers Back-to-School Candy and More

    Grocery retailers will be able offer kids returning to school an unparalleled selection of merchandise featuring the classic M&M’s, Snickers, Skittles and Starburst brands. This fall, Mars Retail Group (MRG), a division of McLean, Va.-based Mars, Inc., is offering numerous merchandising options and is able to create customized kiosks at virtually any price point.
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