Wal-Mart in Fair Trade Project with TransFair USA, Cafe Bom Dia, USAID
BENTONVILLE, Ark. and OAKLAND, Calif. -- TransFair USA, a third-party, independent certifier of Fair Trade Certified products, said yesterday it has united Wal-Mart, the U.S. government, and a leading coffee company in a three-year, $1.9 million public-private agreement to support Brazilian farmers producing Fair Trade Certified coffee and cooperatives with technical training and infrastructure investment.