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NSF, American Society for Nutrition Align to Administer New Smart Choices Program
Another consumer-friendly on-package consumer nutrition labeling program has been unveiled, this time by NSF International and the American Society for Nutrition (ASN), which have teamed up to administer the new Smart Choices Program. The nutrition labeling program will aim to provide manufacturers and retailers with a reliable front-of-pack icon plus calorie information that helps consumers recognize smarter food and beverage products within product categories.