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Acculturated Hispanics Eat More Like Other Americans: Study
PORT WASHINGTON, N.Y. -- Note to grocers courting Hispanics: Try to gauge how long your target market's been absorbing American culture. As they acculturate, Hispanics living in the United States develop progressively more Americanized eating habits, a study by the NPD Group here found. -
Promotion Allowance Levels at 10-year High: Promodata Study
CHICAGO -- A study conducted by research firm Promodata's Price-Trak Group projects a decade-high average promotion allowance of 15 percent by year's end. This high allowance level is being driven by consistent increases across all major product groups, with the exception of refrigerated foods, which peaked in 2002/03, according to the group.