Perimeter

FORT WASHINGTON, Pa. -- McNeil Nutritionals, LLC, a Johnson & Johnson company and the maker of Splenda No Calorie Sweetener, has launched a comprehensive marketing effort to help educate U.S. Hispanic families on its Splenda retail products. The campaign includes a mobile marketing tour that will make stops at supermarkets and other locations throughout the summer.

PITTSBURGH -- The H.J. Heinz Co., headquartered here, has named Jeffrey P. Berger e.v.p. Berger, who will retain his responsibilities as president and c.e.o. of Heinz North America Foodservice, will take charge of the company's worldwide foodservice business.

LAKELAND, Fla. -- Miami will get a taste of Publix' new Hispanic format, Publix Sabor, when the retailer here opens its second unit at Hialeah Mercado this Thursday.

The consumer focus on nutrition and convenience has spurred the growth of the yogurt market.

It's lately been a barren landscape for supermarket nonfoods. But smart ideas at retail are nourishing robust growth in some categories.

Reedley and Salinas, Calif. -- The California Tree Fruit Agreement (CTFA) and Fresh Express, the pioneer in fresh salads, announced a new store-level collaborative promotion called "Music to Your Ears," that promises to hum come summer.

BETHESDA, Md. -- A new study published yesterday in the American Journal of Clinical Nutrition indicates that eating an increased amount of low-fat dairy foods could lower blood pressure more effectively than a conventional low-fat diet.

CHICAGO -- The Food Marketing Institute (FMI) recognized the winners of its 2005 Retailer Choice Awards during a special ceremony at the annual FMI Show this week.