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Ocean Mist Redesigns Packaging
Spurred by consumer research and input from its retail partners, Ocean Mist Farms is unveiling a comprehensive re-design of its packaging for all 20 vegetable commodities the company grows and ships, the features of which will be revealed for the first time at upcoming PMA Fresh Summit. -
Forget Saving the Planet: Green Consumers Out to Save Money
Green consumers are more concerned about saving money than saving the planet, according to new research from the Shelton Group, a Knoxville, Tenn.-based advertising agency. The study found that while 59 percent of green consumers identify the economy as their top concern in making purchases, a mere 8 percent consider the environment.