Account-Specific

DES MOINES, Iowa - The National Pork Board based here said it is poised to continue expanding its promotions in the booming Hispanic market throughout the United States, while developing programs to fit specific retailers' needs.

Fuel operations are no fad, and smart grocers are getting better mileage from promotions that win new shoppers.

WASHINGTON, D.C. -- Tom Tjerandsen of the Chilean Fresh Fruit Association (CFFA) has been appointed marketing manager to lead the Chilean Avocado Importers Association's efforts to promote Chilean Hass avocados to consumers in the United States.

WASHINGTON, D.C. -- Tom Tjerandsen of the Chilean Fresh Fruit Association (CFFA) has been appointed marketing manager to lead the Chilean Avocado Importers Association's efforts to promote Chilean Hass avocados to consumers in the United States.

MINNEAPOLIS -- General Mills Bakeries & Foodservice here is bringing its Box Tops for Education(r) fundraising promotion to the in-store bakery to help operators drive traffic and increase sales.

BENTONVILLE, Ala. -- Warehouse retailer Sam's Club, a division of Wal-Mart, has chosen New York-based StrawberryFrog to handle advertising creative for the warehouse chain after a review that lasted about two months.

CHICAGO -- Austin, Minn.-based Hormel Foods Corp. has launched its first-ever U.S. Spanish-language television commercial for Spam, its iconic brand of canned luncheon meat. The 30-second spot was developed and produced by Hormel's Hispanic advertising agency of record, The San Jose Group (SJG), based here.

CHICAGO -- Austin, Minn.-based Hormel Foods Corp. has launched its first-ever U.S. Spanish-language television commercial for Spam, its iconic brand of canned luncheon meat. The 30-second spot was developed and produced by Hormel's Hispanic advertising agency of record, The San Jose Group (SJG), based here.