Circular Features

LANDOVER, Md. -- Giant Food of Landover here said it intends to raise $1 million to help fight childhood cancer in its marketing area, through an in-store promotional program called Triple Winner that will run from April 17 to July 2.

PITTSBURGH -- On the heels of a well-publicized price reduction strategy it implemented last November, Giant Eagle here unveiled a second round of price cuts on more than 1,200 additional items yesterday.

PITTSBURGH -- On the heels of a well-publicized price reduction strategy it implemented last November, Giant Eagle here unveiled a second round of price cuts on more than 1,200 additional items yesterday.

PLEASANTON, Calif. -- Safeway today launched an extensive brand repositioning campaign, the culmination of more than two years of extensive consumer research, that the chain hopes will convince consumers that its stores should be the sole source for all their shopping needs.

PLEASANTON, Calif. -- Safeway today launched an extensive brand repositioning campaign, the culmination of more than two years of extensive consumer research, that the chain hopes will convince consumers that its stores should be the sole source for all their shopping needs.

KENOSHA, Wis. -- In response to results from a recent research study revealing that consumers view frequent shopper loyalty cards as inconvenient, Sentry Foods has decided to do away with its loyalty card program, effective today. Ads heralding the change broke yesterday.

The Annual Meat Conference made good use of the timeless truism that if you want to find out what consumers are thinking, just ask them.

NEW YORK -- In 2004 the average face value of coupons distributed within newspaper free-standing inserts (FSIs) reached beyond the $1 mark for the first time, according to the Marx Promotion Intelligence 2004 FSI Trend Report, recently released here.