Games/ Contests/ Sweepstakes

DCI Cheese Marks Winter Olympics With Snowboard Giveaway
With the 2010 Winter Olympics set to take place in Vancouver, British Columbia, DCI Cheese Co. is rolling out a themed giveaway of 300 snowboards in support of Canadian-based Black Diamond Cheddar cheese.
Hass Avocados Taps Joe Montana for Big Game Promo
To further boost consumer purchases of avocados, leading up to and during the key Super Bowl sales period, the Hass Avocado Board (HAB) is implementing a marketing campaign that features football legend Joe Montana and highlights how consumers can plan Big Game party menus incorporating Hass avocados.

Napa Valley’s Just the Place for a Gourmet Getaway

Gourmands have the chance to indulge in their favorite pastime by entering the Cheeses of France Marketing Council’s 2009 Napa Valley Escape sweepstakes.
Meijer ‘GiftCracker’ Tool Deploys Online Elves for Holiday Shoppers

Supercenter pioneer Meijer, Inc. has launched a new GiftCracker online tool that will enable confused shoppers choose appropriate holiday gifts hard-to-buy-for people.
Sedano’s Bows New Flagship Store

Sedano’s Supermarkets has opened a new flagship store — the grocer’s 31’st location — in the Westchester area of Miami.
Coca-Cola Zero Immerses Itself in the World of ‘Avatar’

The Coca-Cola Co.’s Coca-Cola Zero brand has teamed with Twentieth Century Fox on a major worldwide promotional campaign for “Titanic” director James Cameron’s upcoming epic, “Avatar.”
ConAgra Lands on ‘Planet 51’

ConAgra Foods’ Kid Cuisine brand has rolled out a fully integrated marketing promotion in connection with Columbia Pictures’ newly opened animated adventure comedy “Planet 51.”
Big Y Teams With Area Gas Stations on Fuel Promo

To help its shoppers save during tough economic times, New England grocer Big Y Foods, Inc. has joined forces with three local gas station suppliers: F.L. Roberts, O’Connell Oil Associate and Pride.
WPVGA Helping Produce Departments Boost Spud Sales

The Wisconsin Potato and Vegetable Growers Association (WPVGA) has developed point-of-sale materials to educate shoppers on potato types and provide them with new recipes, as a way to help supermarkets grow their tater sales.
Take a Cup of Tea With Steffi Graf

How’s this for an incentive to shape up? TEEKANNE Herbal Wellness Teas’ “Win a Wellness Weekend” sweepstakes offers three winners and guests the chance to spend a “rejuvenating wellness weekend” in Las Vegas, capped by the opportunity to spend some time with tennis great Steffi Graf.

DCI Cheese Marks Winter Olympics With Snowboard Giveaway

Hass Avocados Taps Joe Montana for Big Game Promo

Napa Valley’s Just the Place for a Gourmet Getaway

Meijer ‘GiftCracker’ Tool Deploys Online Elves for Holiday Shoppers

Sedano’s Bows New Flagship Store

Coca-Cola Zero Immerses Itself in the World of ‘Avatar’

ConAgra Lands on ‘Planet 51’

Big Y Teams With Area Gas Stations on Fuel Promo

WPVGA Helping Produce Departments Boost Spud Sales

Take a Cup of Tea With Steffi Graf