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Mobile Marketing

  • Editor’s Note: Truckin’ Out to Main Street

    A food truck pavilion that had actual trucks, as well as companies that make and equip trucks, design firms that “wrap” the exterior with graphics
  • Americans Expected to Go for Mostly Traditional July 4 Foods

    The anniversary of the United States’ Declaration of Independence from England apparently calls for the enjoyment of a classic all-American meal, as hamburger sales increase an impressive 105 percent in anticipation of the holiday, according to recent data from online grocery expert MyWebGrocer.
  • Spread a Little Shmear

    Kraft’s popular Philadelphia brand cream cheese now comes in snap-apart individual mini tubs in four varieties: Plain, Reduced-Fat Plain, Strawberry, and Chive & Onion.
  • Smooth Blend

    It’s been 48 years coming, but Hennessy Cognac, the No. 1-selling cognac in the world, is bowing a new product by the name of Hennessy Black.
  • Jumpy’s for Joy

    A unique, three-dimensional, kangaroo-shaped crispy potato snack, Jumpy’s was developed by an Australian chef/inventor using propriety technology, and after successful launches in Europe, Asia and its home continent, is now hopping into U.S. stores.
  • Vidalia Onions Expand Online Media Initiatives for Ongoing ‘Shrek-tacular’ Campaign

    The Vidalia Onion Committee (VOC) has unveiled a new online media initiative designed to emphasize the culture of the Vidalia onion while advancing its “sweet” appeal with social media fans and younger audiences.
  • Technology, Format Innovation to Shake Up CPG Marketing: Nielsen Forecast

    The pace of change is only accelerating as technology, marketing trends and retail formats converge to redefine how CPG retailers and manufacturers interact with consumers, according to The Nielsen Company’s Retail 2015 Forecast, revealed at its Consumer 360 Conference this week in Las Vegas.
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