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Nonfoods

  • Ful-Filling

    Bagel-fuls were such a success when they launched last year that Kraft Foods has now come out with Fruit & Cream Cheese varieties of the no-mess frozen breakfast or snack option: Strawberry & Cream Cheese, Apple Cinnamon & Cream Cheese, and Cherry & Cream Cheese.
  • Summer Sipping

    Green Mountain Coffee Roasters, Inc. has introduced two Limited Edition Summer Seasonal varieties: The Perfect Peach, which features a light fragrance and sweet fruit notes, and Summer Safari Blend, a medium-roast marriage of South American and East African coffees offering a full body and bright finish.
  • Hiller’s to Present Summer Store Samplings

    This summer, Hiller’s in-store Homemade Saturday Samplings will show shoppers how to get the greatest bang for their grocery buck and make great food at the same time. The grocer’s executive chef, Peter Julian (“Chef Pete”) will preside over the free afternoon events featuring cooking and conversation.
  • PROMOTIONS: Goya Feeds the Family

    As a way to help shoppers stretch their budgets a little further, Goya Foods, the largest Hispanic-owned food company in the United States, has come up with 12 quick and easy recipes that will feed a family of four for less than $10.
  • Treasure Hunt: How to Find High-Potential Customers

    Think of predictive analytics as a quantitative treasure map leading the way around media bogeys and budget switchbacks to the ultimate prize: loyal consumers. Life just keeps getting more complicated for marketers as consumers exercise greater control over how they receive marketing messages, from channels to devices, and as corporate applies more pressure for better margins.
  • EXPERT INSIGHT: Rethinking Center Store: 6 Ways to Innovate

    While retailers continue to adjust the scope, product offerings, design, and merchandising of their store perimeters, center store has remained basically unchanged for decades.
  • NPD Finds Moms Struggling with Finances

    Mothers with children under 18 are responsible for feeding 141 million individuals, and these moms are anxious about rising food prices and struggling to stay within a budget in this turbulent economy, according to a new report by The NPD Group, a leading market research company. The NPD report, entitled “What’s on the Minds of Moms and How They’re Coping Today,” finds that having enough money to meet their families’ needs is the top concern among moms today, and the majority of those moms aren’t optimistic about improvement in their situation, even in a year’s time.
  • NUTRITION: Kellogg Compiles Consumer ‘FIBER-pe-dia’

    After a recent Kellogg Co. survey revealed that consumers don’t know where to find fiber, and mistakenly believe that products containing “whole grain” provide it, the Battle Creek, Mich.-based manufacturer decided to take decisive action. Its solution: FIBER-pe-dia.
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