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Africans an Emerging Immigrant Market Segment
A comprehensive new study by multicultural research firm New American Dimensions in conjunction with the U.S. African Chamber of Commerce, Dr. Bruce Corrie, the Minneapolis Foundation and Aguilar Productions, has found that the growing number of African immigrants in the United States represent a unique cultural market that is largely untapped, and that these consumers, who wield an estimated $50 billion in purchasing power, maintain connections to their friends and families in their native countries as well as preserving native traditions in such areas as food, music and entertainment. -
Calif. Grocers Help Underserved Eat Healthy
The Network for a Healthy California is teaming up with California grocers to host Fruit and Veggie Fest – a series of events and promotions designed to empower low-income families across the state to make healthy, active living a priority even during a tough economy by showing them how to “eat right when money’s tight.”